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PROGRAMMING INTELLIGENCE · HOUSE MANAGER

What compounds. What decays.

Format-level signal only. Member names never appear in this surface. Formats below k-anonymity threshold (10+ opt-in members) display no metrics until they cross the line.

FORMATS TRACKED

6

5 above threshold · 1 below

OPT-IN MEMBERS · QUARTER

2,184

23.8% of pilot-house active members

RETENTION LIFT · TOP 3

+6.6pp

Avg lift across compounding formats vs baseline

FORMAT × RENEWAL · Q2 2026

  • SOHO FARMHOUSE

    Wednesday Salon

    ↑ compounding

    SAVES / INSTANCE

    38

    RETENTION LIFT

    +8.2pp

    RECOMMENDATION

    Expand to 76 Dean Street + White City. Same host or replicated brief.

  • 76 DEAN STREET

    Late-night jazz × natural wine

    ↑ compounding

    SAVES / INSTANCE

    29

    RETENTION LIFT

    +6.1pp

    RECOMMENDATION

    Bi-weekly cadence. Pair with a wine-led supper as an entry point.

  • WHITE CITY HOUSE

    Friday films · curator-led

    ↑ compounding

    SAVES / INSTANCE

    24

    RETENTION LIFT

    +5.4pp

    RECOMMENDATION

    Lock the curator. Series of 6, themed. Soft cross-house RSVP.

  • SOHO HOUSE NEW YORK

    Members' supper club · writers' table

    → steady

    SAVES / INSTANCE

    21

    RETENTION LIFT

    +4.8pp

    RECOMMENDATION

    Rotate hosts to refresh. Current host hit the natural ceiling.

  • MULTIPLE

    Brunch + DJ

    ↓ decaying

    SAVES / INSTANCE

    12

    RETENTION LIFT

    +1.1pp

    RECOMMENDATION

    De-prioritize. Format is over-served — saves are decaying quarter over quarter.

  • SOHO MEWS

    Founder breakfast

    — below threshold

    SAVES / INSTANCE

    RETENTION LIFT

    RECOMMENDATION

    Below k-anonymity threshold (< 10 opt-in members). Run 2 more instances before surfacing signal.

RE-RANK · NEXT QUARTER

  1. Roll Wednesday Salon to 76 Dean Street + White City — same brief, local hosts.
  2. Move Late-night jazz × natural wine to bi-weekly; add the wine-led supper as a 2-week entry funnel.
  3. Lock the Friday films curator for a 6-part themed series with soft cross-house RSVP.
  4. Rotate the writers' table host — current host hit ceiling, save-rate is plateauing.
  5. Cut one Brunch + DJ slot per house. Save-rate is decaying.
  6. Hold Founder breakfast — re-evaluate after 2 more instances cross the k-anonymity threshold.

WHAT THIS SURFACE NEVER SHOWS

  • · Individual member names, member IDs, or any direct identifier.
  • · Cohorts below k-anonymity threshold (10 opt-in members).
  • · Anything from a member who has withdrawn their saves.
  • · Cross-member visibility — managers see formats, not people.

Program toward what compounds. Stop programming toward what decays.