YOUR 30-DAY CONTRAST RITUAL

One class. Thirty days of compounding contrast.

The plan after your first Othership class at Flatiron. Sponsor products only appear on days where they fit the ritual moment — electrolytes day 4, recovery tracker day 14, magnesium day 21 — and only if you opt in. Skip any. Replace any. The plan moves with you.

PRE-RITUAL INTENTION

What do you want to feel different about in 30 days?

Your intention shapes which sponsor moments your Hive surfaces.

AMBIENT CAPTURE · Othership ritual

voice · camera · tap · qr

this save:

open to a host-mediated intro on this one

YOUR 30-DAY RITUAL PLAN

Day 1
After today's class · journal 3 lines about what changed in your body between sauna and plunge
Solo · 6 min
Day 2
Walk 25 minutes before checking your phone · note your breath length
Solo · accountability check-in with your Hive
Day 4
Recovery morning · 20 oz water with electrolytes + 10 min stillness before email
Solo · sponsored ritual stop (electrolytes brand, optional)
Electrolytes partner (opt-in)
Day 7
Sunday Hive call · 6-8 people from your class · 20 min voice room about the week
Group · voice-only Hive
Day 10
Repeat the contrast circuit at Flatiron · sauna → plunge → tea-room reset
Paired · Hive accountability buddy
Day 14
Two-week reset · sleep window 10:30-6:30 · wear your recovery tracker if you have one
Solo · WHOOP / Oura / Apple Health sync
Recovery wearable partner (opt-in)
Day 18
Breath-only night · 15 min box breathing before bed, no sauna
Solo · journal the difference
Day 21
Magnesium glycinate at night · pair with the 10:30 sleep window
Solo · accountability check-in
Magnesium partner (opt-in)
Day 25
Second contrast class · same teacher if possible · note what's different in your tolerance
Solo or paired · ideally same Hive member
Day 28
Hive dinner or call · share what changed in 30 days · vote on the next class
Group · in-person if same city
Day 30
Next Othership class booked · bring 1 new person · Hive grows
Group · re-attendance signal

SPONSOR · RITUAL-ALIGNED PLACEMENT

Three sponsor moments across the 30 days. Each is opt-in. Each maps to a ritual reason (electrolytes after sauna, recovery tracker through the sleep-window reset, magnesium at the bedtime reset). Sponsors pay for opt-in cohort access, not impressions.

Sponsor conversion target: 8-12% trial-to-repeat-purchase across the 30 days

DAY 30 · RE-ATTENDANCE LOOP

On Day 30, your Hive votes on the next class format. Bring 1 new person. Hive grows from 6 to 7. Intro-pass-to-membership conversion rises when the second class has a Hive waiting.

Target: 55% intro-pass-to-membership conversion (template default)