One off-site. Thirty days of team behavior change.

Othership's corporate program is open to companies with 50+ employees, with private workshops and team wellness challenges already in place. Trovii adds the 30-day team ritual and the day-30 renewal-ready proof memo: opt-in HRV, sleep, and return-class data per employee, aggregated to a team baseline shift the People team can take to renewal.

THE PITCH · WHY THIS, WHY NOW

Most wellness off-sites buy a 48-hour mood spike. A class is booked, a team shows up, a Slack thread celebrates it, and by Friday the calendar has eaten the change. The renewal conversation gets harder each quarter because the People team cannot show what changed.

The Othership + Trovii corporate variant turns the off-site into the start of a 30-day team ritual: opt-in employee plans, paired Hives across departments, recovery-product placements as opt-in, and a day-30 team-level proof memo with aggregate HRV, sleep-window adherence, and return-class data. The next quarter renews on numbers, not vibes.

THE 30-DAY TEAM VARIANT

Day 0 · Off-site
Whole team books a private Othership class (90-person event sauna available at Flatiron — public).
Day 1 · Plan assigned
Each employee opts into the 30-day plan with intention chosen (sleep / anxiety / breath / recovery).
Day 7 · Cross-team Hive call
20-min voice room. Anyone can talk; no one has to. People team doesn't attend.
Day 14 · Sleep-window reset
Optional recovery wearable cohort opens. Aggregate sleep window adherence reported by team.
Day 21 · Repeat class
Discounted return class for the team. Hive-paired bookings.
Day 28 · Team retro call
What changed. Bring one new colleague to the next class.
Day 30 · Proof memo
Aggregate HRV / sleep / return-class delta sent to the People team. Renewal-ready.

PRICING · PER-COMPANY PER-QUARTER (CONSERVATIVE)

PILOT

$25K / quarter

Up to 50 employees · 1 off-site + 30-day plan + proof memo

STANDARD

$50K / quarter

50-200 employees · 2 off-sites + 30-day plan + sponsor opt-ins + proof memo

ENTERPRISE

$75K / quarter

200+ employees · quarterly cadence + named teacher + dedicated proof memo + sponsor cohort access

Conservative math. Standard tier × 8 corporate accounts × 4 quarters = $1.6M per year. Numbers above are template targets, not Othership's posted enterprise pricing.

THE YIELD · WHY THIS WORLD COULD MAKE MONEY

Othership corporate-wellness is a yield product.

The corporate-wellness budget is being audited harder every quarter. The off-site that produces a Slack thread does not renew. The off-site that produces a measurable behavior-change memo does. Trovii is the layer that converts one corporate visit into 30 days of data the People team can take to renewal.

ILLUSTRATIVE MODELS · NOT MEASURED OUTCOMES · DRAFTED FROM INDUSTRY BENCHMARKS + STRATEGIC THESIS

01 · PEOPLE-TEAM BUYER
EXPENSIVE INPUT
$15-40K per off-site, replicated quarterly. Each quarter the renewal conversation gets harder because there's no proof of behavior change.
WHERE IT FAILS TO CONVERT
Mood spike at the off-site → no change by Friday → no renewal evidence by quarter-end.
YIELD WE PRODUCE
Day-30 proof memo: aggregate HRV / sleep-window adherence / return-class data + qualitative team retro.
Vivere: team ritual world. Trovii: per-employee opt-in attribution + aggregate proof brief generation.
ILLUSTRATIVEStandard tier $50K / quarter × 4 = $200K / year per account. 8 accounts in year one ≈ $1.6M per year.
02 · EMPLOYEES
EXPENSIVE INPUT
An afternoon off-site + a team Slack thread + the weight of yet-another-wellness-thing.
WHERE IT FAILS TO CONVERT
Off-site stays in calendar history, doesn't change Tuesday morning.
YIELD WE PRODUCE
Optional 30-day plan + Hive with cross-team peers + opt-in recovery products + a real shift in sleep / breath / cold tolerance.
Trovii: opt-in ritual signal. Vivere: persistent team Hive across the quarter.
ILLUSTRATIVEOpt-in rate ≥40% of team is the renewal floor. Above that, the People team has internal advocacy.
03 · OTHERSHIP OPERATOR
EXPENSIVE INPUT
Teacher time + venue + the cost of teaching strangers who don't return.
WHERE IT FAILS TO CONVERT
Corporate one-off classes don't convert to memberships at the rate intro-pass conversions do.
YIELD WE PRODUCE
Corporate cohort returns as paired Hives, repeat-class bookings, and intro-pass conversions feeding the $333/mo membership funnel.
Trovii: per-class return + Hive booking attribution. Vivere: persistent team layer across quarters.
ILLUSTRATIVEEven 15% of a 50-person team converting to $333/mo membership = ~$30K membership revenue / year per corporate account, on top of the per-quarter pricing.