FOR BRAND PARTNERS · SAMPLE DECK
ILLUSTRATIVE EXAMPLE — NOT VERIFIED AUDIENCE DATA. A sample pitch-deck template; the demographic and fit figures below are hypothetical, not sourced research.
mimi's is where wellness meets indulgence and the city shows up.
It's not marketing.
It's momentum. ♡
mimi's
pistachio
WHO COMES TO MIMI'S
Our community is young, wellness-minded, socially engaged, and always on the go.
*Illustrative example — sample figures, not sourced audience research
CULTURAL FIT
Downtown DNA
Rooted in NYC energy. Made for the main character minds who create culture.
Wellness, but make it fun
High protein, probiotic, real ingredients. No weird stuff. Just feel-good fuel.
Aesthetic is the strategy
From our cups to our corners, every detail is designed to be captured and shared.
Exclusivity drives connection
Limited drops. Seasonal flavors. Always a reason to come back (and bring a friend).
WAYS TO COLLABORATE
SEASONAL DROP
Co-create a limited time flavor that tells your story (and our fans will line up for).
IN-STORE ACTIVATION
Bring your brand to life inside Mimi's with branded moments and product discovery.
EVENT PARTNERSHIP
Host wellness fairs, secret + swirl, or community events that people actually post.
OFFICE DROP
Surprise teams with feel-good fuel. We handle the logistics, you get the love.
GIFTING & PR
Premium gifting for launches, press, or VIP moments that people actually post.
MOODBOARD: WHO WE ATTRACT
The line is the love.
Our line wraps the block and builds the brand. Be part of it.
92%
AUDIENCE FIT
sample figure