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GOOGLE · TRIAL INTELLIGENCE LAYER

Turn customer trials into adoption intelligence.

Each trial conversation becomes a structured adoption brief. Activation, not attendance.
EXPORT · QBR BRIEF

ECOSYSTEM MEMORY · AXIOM HEALTH

BEFORE → DURING → AFTER

BEFOREDURINGAFTER

BEFORE · WHO THEY ARE

What are they trying to prove, and who's in the room?

5 stakeholders mapped2 advocates · 1 skepticstrial goal on file

DURING · WHAT WAS SAID

Every use case, objection, and blocker — captured live, no notes.

13 signals captured3 use cases confirmed4 blockers · 4 high

AFTER · WHAT TO DO

The next move + a brief in Park's voice — built to unblock the deal.

2 next moves queued1 expansion surfacedchampion brief ready
54%MODELED

ACTIVATION CONFIDENCE · NOT ATTENDANCE

WINNABLE
See the full memory →
ILLUSTRATIVE DEMO DATA · CUSTOMER NAMES INVENTED · TRIAL-2 ANTIGRAVITY FRICTION IS REAL & CITED
§ ACTIVE TRIALS · 2 IN FLIGHT · PIPELINE, NOT NOTES
Axiom Health
HEALTHCARE · PAYER-PROVIDER INTEGRATION · CHAMPION PARK · 5 STAKEHOLDERS
13
SIGNALS
4
HIGH BLOCKERS
5
STAKEHOLDERS
gemini-apicompliance-toolingvertex-ai
THE GOAL ·Test Gemini for tier-2 customer support across our member portal. Goal: 35% deflection of tier-2 tickets in 60 days without compromising compliance review.
Northwind Logistics
LOGISTICS · INTERNAL DEVELOPER PLATFORM · CHAMPION RAO · 5 STAKEHOLDERS
13
SIGNALS
4
HIGH BLOCKERS
5
STAKEHOLDERS
antigravity-clivertex-ai-billinggemini-enterprise
THE GOAL ·Standardize on Gemini Enterprise Agent Platform + Antigravity CLI as the AI surface for our 600-engineer internal developer platform — replacing our home-built LLM gateway. 60-day pilot with 50 engineers, then platform-wide rollout.
§ SIX SURFACES · TRIAL → CONVERSION
01 · CUSTOMER INTAKEopen →

Trial workspace setup

Champion sets the goal. The system structures the trial.

  • ·What are you trying to prove?
  • ·Who's involved?
  • ·Success criteria
02 · LIVE CAPTUREopen →

During the demo

Voice/camera/tap to capture use cases, objections, blockers — without breaking the meeting.

  • ·Voice during call
  • ·Camera for slides
  • ·Tap during demo
03 · ADOPTION MAPopen →

GTM dashboard

Use cases · objections · blockers · stakeholders. The full trial state in one view.

  • ·Cluster by type
  • ·Severity-ranked
  • ·Owner routing
04 · PRODUCT FEEDBACKopen →

For PMM / DevRel

What customers actually said — clustered into feature requests, gaps, and messaging tests.

  • ·Feature gaps
  • ·Customer language
  • ·Top objections
05 · CHAMPION BRIEFopen →

Internal champion brief

Champion-ready document to send to their VP/CISO/Legal. Their language, our intelligence.

  • ·Use cases captured
  • ·Risks acknowledged
  • ·Next decision points
06 · GTM HANDOFFplanned

Sales / CS handoff

When the trial converts: every signal becomes onboarding context.

  • ·Champion biography
  • ·Open objections
  • ·Expansion opportunities
§ WHO READS THIS · FOUR DESKS, ONE TRIAL RECORD
GTM LEAD
TODAY · Signal scattered across calls, docs, Slack.
Severity-ranked adoption map + the one move that converts.
CUSTOMER CHAMPION
TODAY · Demo lands, then stalls on legal / security.
A forwardable brief in their voice, for VP / CISO / Legal.
PRODUCT · PMM · DEVREL
TODAY · Objections + gaps die in sales notes.
Friction map by product area — feeds the roadmap.
FIELD GTM / SALES ENG
TODAY · Room conversations decay into scattered notes.
Each demo → a structured record, handed to pipeline.
From trial to adoption. Without losing the signal.